We want to be a leader
We are an international company specialising in the development, manufacture and sale of "carbon horseshoes” for racehorses. We want to increase our market share continuously.
We want to use active marketing to build and promote image and reputation in international markets and distinguish ourselves with our brand "Winner, faster and better".
The measurable benefit of our products is our success
Less weight on the hoof and additional medical benefits guarantee that our customer's racehorses are measurably faster.
Our products are the basis for a racing advantage because: "faster and better".
Our focus is always on our customers
Our customers are farriers owners and trainers. We focus on the market and our customers’ needs, continually striving to further develop our offering and our services.
We sell our products directly and indirectly to the relevant segments
We act responsibly
Our thoughts and actions are characterized by fairness, loyalty and a sense of responsibility for customers, employees and the environment. We aim to generate a cash flow which ensures the profitability and further development of our products and services, and our company’s image in the long term.
We lead and act efficiently and in a goal-oriented manner
We establish clear targets which we want to achieve thanks to entrepreneurially minded employees, the right scope of action at all levels and focused employee motivation. We operate a flexible and market -oriented organization, including systematic processes and a customized and streamlined infrastructure. We continually monitor our quality of training.